The Myth of Balance: What Yoga Teaches Us About Selling Our Businesses
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The Myth of Balance: What Yoga Teaches Us About Selling Our Businesses


yoga on the beach
Balance isn’t about perfect stillness; it’s about adaptability.

During a recent yoga class, our instructor, Andreas, said something profound that stuck with me while we were entering vrksasana (tree pose). “Balance is never still. Balance is not a fixed state but a continuous process of small adjustments, constantly shifting to stay upright.” Think of standing on one foot. You never actually lock into place; instead, you make micro-adjustments to avoid falling.


That insight hit me — not just in yoga but in life and business.


We all talk about work-life balance as if it’s a destination we want to reach. In reality, life is dynamic, filled with changing priorities, unexpected challenges, and shifting demands. Balance isn’t about perfect stillness; it’s about adaptability.


Balancing Act of Circus Act 


For business owners or operators thinking about selling their IT Services or Digital Marketing firms, this concept of balance is especially relevant. Running a business is already a delicate act of managing clients, employees, and growth initiatives while prioritizing family, friends, and self. Adding an M&A process to that mix — buyer meetings, due diligence, negotiations —can feel overwhelming.


There is no perfect balance between running your business and selling it. The process demands time, focus, and energy, inevitably pulling you away from day-to-day operations.


And that’s okay.


The key isn’t to expect perfect balance but to accept the constant adjustments. Some weeks, you’ll be deep in financial analysis or buyer calls, while others, you’ll shift your focus back to customers and employees. The process will be time-consuming and, at times, exhausting. But, like in yoga, the goal isn’t to stand perfectly still—it’s to keep moving without falling. And there is a logical end to our process (on average 7-8 months).


Striving for Balance, Even If It’s Never Perfect 


Many sellers hesitate to engage in an M&A process because they fear total disruption. They worry about taking their eyes off their business or losing momentum. But the reality is unlocking the value of one’s business requires a temporary shift in priorities. The reward? A well-structured exit that reflects years of effort and sacrifice. 


Looking in the rearview mirror, most of our clients don’t regret the process—they recognize it was necessary to reach their life goals and are warriors with DNA capable of doing just about anything for some time Just like in life, balance in business isn’t about distributing time and energy evenly at all times. It’s about making the right adjustments to achieve what truly matters. 


My team and I understand that selling a business isn’t a seamless transition—it’s a series of micro-adjustments, a balancing act that requires patience, adaptability, and commitment.


If you’re contemplating a sale, embrace the wobble—it’s part of the journey. Just like holding a tree pose after three cups of coffee, things might feel unsteady at times, but that’s normal. The key is to keep adjusting, stay flexible, and trust the effort will pay off.

And hey, at least selling your business doesn’t require advanced yoga…no awkward headstands or complicated pretzel twists, just a solid exit strategy.

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